Young people in North London don’t want to think about recycling. It’s just not part of their consciousness. They’re not interested. They’re responsible and ready to do their part– but not interested.
So we set out to smash down that barrier with fun and irreverent humour.
The Save Our Stuff campaign is about smuggling recycling into the consciousness of young people. It’s about reintroducing the principle of recycling as ‘saving useful stuff’ through kooky, digestible, short stories.
Tin Man is the third in our trilogy of Save Our Stuff films. Turn it up and press play!